Posted by: Posterscope SA | November 17, 2009

Where would you look to find out about the latest car models?

While privacy laws may keep you away from Amore and Joost’s garage, and the parliament car park is not your daily hang out, there is a constant opportunity to see what’s new on the road – on the street.

Posterscope’s OCS research reveals that when LSM 6 – 10 men are in the market for a new car they expect to see the latest models on the roadside billboards as they drive.

If you would like to know more about the conclusions of OCS, contact Dawn Rowlands at dawn@posterscopesa.co.za or Lana vd Walt at lana@posterscopesa.co.za .

 

 

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